The issue at hand
Rouen Sites and Monuments aimed to enhance the cultural experience for its visitors by leveraging technology while maintaining a high level of scientific and historical accuracy. Their goal was to create a unique and unprecedented product that would extend the visiting experience at the Historial Jeanne d’Arc.
Our solution :
We developed the first smart magnet that enables conversations with Joan of Arc. In addition to being a unique souvenir, a QR code on the back of the object opens up a conversation space, allowing visitors to ask any questions. They can engage in a dialogue with this iconic character and learn more about her youth, battles, and trials.
The object is available for purchase at the Historial Jeanne d’Arc and the Aître Saint-Maclou, and it is offered in 5 different languages.
Key figures
Top 2 sales
The intelligent magnet featuring Joan of Arc is the second best-selling item in the store.
